Messaging report
See how many messages you sent and received each day, and the delivery status each sent message has reached.
The Messaging report counts the messages you sent, split by how far each one got, and the messages your customers sent you, day by day.
Note: Every role except Billing Administrator can see this report.
Go to Analytics › Messaging. It's also the page that opens when you click Analytics in the left icon rail.
To change the days, set From, To and, if offered, Day boundary, then click Apply. See Analytics overview.
Totals over the range
| Figure | What it means |
|---|---|
| Outbound | Every message your business sent in the range. |
| In flight | Sent from IconEngage but not yet confirmed by WhatsApp. |
| Sent | Accepted by WhatsApp, with no delivery receipt yet. |
| Delivered | Delivered to the customer's phone, not (yet) read. |
| Read | Opened by the customer. |
| Failed | WhatsApp couldn't deliver it. |
| Inbound | Messages customers sent you. |
Each sent message is counted once, on the day it was sent, under the status it has reached now. So a message sent last week and read today counts as Read on last week's day. In flight, Sent, Delivered, Read and Failed add up to Outbound.
Below the totals, two small charts show Outbound and Inbound day by day.
What these counts leave out
Two notes appear beside the figures they affect:
- Read can't include customers who turned off read receipts. WhatsApp never reports a read for them, so their messages stay in Delivered.
- Delivered can't include messages WhatsApp never reports a delivery for. They stay in Sent, which is the last thing we know, not a sign that they weren't delivered.
Messaging per day
The table below the totals has one row per day, with the same columns: Day, Outbound, In flight, Sent, Delivered, Read, Failed and Inbound.
If nothing was sent or received in the range, the page says No messages in this range.
Related
- Dashboard: the same figures as charts, with delivery and read rates
- Messages not delivered
Still need help?
Write to us at [email protected] and tell us what you were trying to do. Already a customer? Sign in to IconEngage — the same articles are under Help in the app.