Usage and allowances
Check how much of your plan's message, AI, automation and API allowances you have used, and what happens when one runs out.
Each plan includes an allowance of messages, AI, automation and API use for every period. The Usage page shows how much you have used, and IconEngage tells you before you run out.
Note: Only Owners and Billing Administrators can open the Usage page. Every member sees the notices at the top of the app when an allowance is nearly or fully used.
Your allowances this period
Go to Settings › Plan and billing. The Usage this period card on the Overview tab shows each allowance, for example "3,200 of 5,000", with a badge when it is Nearly used, Used up or Over the allowance. It also says when the allowances reset: "Allowances reset on ...".
The period depends on your subscription:
| You are on | The period is |
|---|---|
| The free trial | The whole trial. It does not reset; what you use in the trial stays used until you choose a plan. |
| A paid plan | Your current billing period. |
| A plan with no billing period of its own | The calendar month. |
The allowances are:
| Allowance | What counts |
|---|---|
| Messages sent | Messages your organisation sends, including ones accepted and still waiting to go out. |
| AI input tokens and AI output tokens | Text read and written by AI replies, drafts and summaries. |
| Automation runs | Each time an automation flow starts. |
| Automation sends | Messages sent by automation flows. |
| API requests | Calls to the public API. |
An allowance can also say Unlimited or Not included. Messages you receive are never limited.
The Usage page
Go to Settings › Usage. Use Period at the top right to choose This period, Last 7 days, Last 30 days or Last 90 days.
- Meters lists every meter with its use against your plan's limit. These are quantities, not money.
- Your Meta cost (marked Estimate) is what Meta charges your WhatsApp Business Account for messages in the same range, by conversation category. Meta bills you for this directly. It is not an IconEngage charge and is never added to your IconEngage total. Meta's own billing is the final word.
When an allowance is nearly or fully used
- At 80%: a notice at the top of the app says how much you have used and when it resets. Owners and Billing Administrators also get an email.
- At 100%: the notice says the allowance is used up and what is paused until the period resets. Owners and Billing Administrators get an email. This notice cannot be dismissed.
When an allowance is used up, only that activity stops until the next period:
| Allowance used up | What stops |
|---|---|
| Messages sent | New messages, campaigns and automation messages are not sent. Messages from customers still arrive. |
| AI tokens | AI replies, drafts and summaries pause. An AI agent hands over to a person. |
| Automation runs | Automations do not start new runs. |
| Automation sends | Automations do not send messages. |
| API requests | Calls to the public API are refused. |
There is no extra charge for going over: IconEngage does not bill per message or per token on top of your plan. To continue before the reset, choose a plan with a larger allowance. See Change or cancel your plan.
Related
- Plans and the free trial: seats and WhatsApp number limits.
- WhatsApp credits: the per-message fee paid from credits.
- API usage: a report of your public API calls.
Still need help?
Write to us at [email protected] and tell us what you were trying to do. Already a customer? Sign in to IconEngage — the same articles are under Help in the app.